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6 Nonprofit Marketing Trends that All Marketers Should Know About [HubSpot Data]

August 1, 2022/By

6 Nonprofit Marketing Trends that All Marketers Should Know About Marketing your nonprofit can be challenging. Thankfully, learning from others that have already engaged with nonprofit marketing, leveraged trends, and found success can be...

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9 Marketing Automation Mistakes You Can’t Afford to Make

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August 1, 2022/By

9 Marketing Automation Mistakes You Can't Afford to Make According to a 2021 HubSpot Blog Marketing Trends Report, 69% of marketers surveyed say they use automation in their marketing role. Whether automation is a new...

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4 Personalization Trends in Marketing [2022 Data]

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August 1, 2022/By

4 Personalization Trends in Marketing A 2021 Mckinsey & Company report found that 78% of consumers are more likely to make repeat purchases from brands that personalize. Nearly 80% are also more likely to...

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How Each Generation Shops in 2022 [New Data from Our State of Consumer Trends Report]

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July 25, 2022/By

How Each Generation Shops in 2022 With new marketing channels and trends constantly popping up, it can be difficult to know where your target audience actually is. Not only do you need to know...

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2022 CPL and CAC Benchmarks [HubSpot Research]

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July 25, 2022/By

2022 CPL and CAC Benchmarks As a marketer, you know you have to spend money to make money. This is particularly true when you're trying to generate leads and acquire new customers. However, if...

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9 VR Marketing Examples to Inspire You in 2022

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July 25, 2022/By

9 VR Marketing Examples to Inspire You in 2022 I won't lecture you on the importance of incorporating virtual reality (VR) into your marketing strategy. What I will do, however, is share a few fun...

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Should You Pay a PR Firm? [+PR Tactics You Can Manage In-House]

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July 18, 2022/By

Should You Pay a PR Firm? It's a question almost every fast-growing company runs into: should we hire a PR firm or build an in-house team? And if you wrestle with this question long...

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5 Questions to Ask Yourself Before Launching a Digital Advocacy Campaign

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July 18, 2022/By

5 Questions to Ask Yourself Before Launching a Digital Advocacy Campaign Digital advocacy efforts are vital for enabling nonprofit organizations to cut through the noise and win campaigns. Without digital advocacy, it can be difficult...

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Why Your Nonprofit Should Invest in Search Engine Optimization

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July 11, 2022/By

Why Your Nonprofit Should Invest in Search Engine Optimization Every company needs a strong marketing strategy — even nonprofits. However, most nonprofits haven't considered investing in search engine optimization (SEO), even though it can have...

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6 Internet of Things Marketing Examples You Should Know About

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July 11, 2022/By

6 Internet of Things Marketing Examples You Should Know About IoT is everywhere nowadays – from the smart devices in our homes to the QR codes we see in commercials nowadays. However, there...

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