Marketing for the lulz
It often surprises people to learn just how unfunny making comedy can be. I worked with this week’s master of marketing some years ago out of The Onion’s HQ, so we’ve...
Tech Time Warp: Reflecting on the Ken Thompson hackIn 1983, Ken Thompson and Dennis M. Ritchie received the prestigious A.M. Turing Award for “their development of generic operating systems theory and specifically for the...
Cybersecurity Threat Advisory: Another zero-click Windows TCP/IP vulnerabilityAnother critical zero-click Windows vulnerability, identified as CVE-2024-38063, has been discovered in the Windows TCP/IP stack, affecting all systems with IPv6 enabled. Review this Cybersecurity Threat Advisory...
Cybersecurity Threat Advisory: EDRKillShifter, a growing threatA cybercrime group associated with the RansomHub ransomware has been observed using a newly developed tool named “EDRKillShifter” to disable endpoint detection and response (EDR) software on compromised...
How Wistia earned absurd growth with two-pizza teams
Chris Savage once raised $17.3m in debt to do a leveraged buyout of his own company.
Today, that company is a $67k video marketing platform. I...
What We Didn’t Do Boosted Our Paid Ad CVR by 11%
Our CRO team made a change that lifted the performance of our paid ads by almost 11% — and they didn’t have to...
Beyond the Sale: Scaling your MSP for sustainable growth
We talk a lot about ways to generate more revenue and profits for MSPs but not as much about how to support an expanding business base...
Pioneers in Tech: How Barbara Liskov revolutionized computer scienceAfter earning a bachelor’s degree in mathematics in 1961 from the University of California, Berkeley, Barbara Liskov applied to graduate school at Princeton University. In response...
Cybersecurity Threat Advisory: Windows SAC and SmartScreen design flawsA design flaw within Windows Smart App Control (SAC) and SmartScreen has allowed attackers to launch programs without triggering a security warning. Review this Cybersecurity Threat...
How The Hustle Got 43,876 More Clicks
Last quarter, newsletter giant The Hustle ran a test that earned 43,876 additional clicks in their emails.
Not 44,000 total. 44,000 more.
If you’re like me,...